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GenAlpha Resources
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Manufacturers, You Need eCommerce, Now What?
If you are grappling with this question, you are not alone. We’ve met successful manufacturers, distributors, and dealers over the years...
GenAlpha Technologies
Apr 5, 20214 min read


6 Key Considerations in Selecting a B2B eCommerce Solution & Implementation Partner
Choosing a B2B eCommerce solution for your manufacturing operation is a difficult but important decision. Add in the choice of selecting...
GenAlpha Technologies
Mar 31, 20213 min read


5 Benefits of Choosing the Right eCommerce Solution for Manufacturers
The internet has seen the invention of various technologies and innovative solutions, and an ever-increasing number of web-savvy...
GenAlpha Technologies
Mar 31, 20213 min read


eCommerce for Manufacturers: Why Selling Parts is the Lifeline of Your Business
What priority does your business place on aftermarket parts sales? Aftermarket parts sales for equipment manufacturers can generate up to...
GenAlpha Technologies
Mar 30, 20213 min read


Determining Readiness for eCommerce: Evaluating Your Pricing Management Strategy
A manufacturer’s pricing management strategy is a critical focus of any eCommerce readiness assessment. The more robust a pricing...
GenAlpha Technologies
Mar 18, 20212 min read


Determining Readiness for eCommerce: Evaluating Knowledge of eCommerce Audience
The more a manufacturer knows about their customers, the easier it will be to communicate with them. The level of information a...
GenAlpha Technologies
Mar 17, 20213 min read


Determining Readiness for eCommerce: Product Data Management
The most valuable first step in any eCommerce endeavor is to have good product data and product organization. The goal is to ensure that...
GenAlpha Technologies
Mar 16, 20213 min read


Determining Readiness for eCommerce: Evaluating Your Sales Operations Management Strategy
B2B eCommerce requires an organized sales structure that can adequately manage the intricacies of each step of the selling process....
GenAlpha Technologies
Mar 15, 20213 min read


Determining Readiness for eCommerce: Understanding Your ERP and Integration Capabilities
The first step in defining your manufacturing company’s eCommerce strategy is evaluating your solution’s enterprise resource planning...
GenAlpha Technologies
Mar 12, 20213 min read
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