GenAlpha Technologies2 days ago3 minBlogMarket Share and Market Potential in the Aftermarket: What’s the Difference?There is considerable profit to be had from improving sales performance in the aftermarket for OEMs. These sales are on average at least...
Sam KlaidmanApr 26 minBlogBuilding Customer Loyalty in Manufacturing Companies: The Role of Value Creators and MaintainersThis blog post is from GenAlpha partner, Sam Klaidman, Founder and Principal Advisor of Middlesex Consulting. At Middlesex Consulting...
GenAlpha TechnologiesMar 72 minBlogHow long does it take to launch an eCommerce site?So, you've got a vision for your eCommerce site—a digital storefront that showcases your top-of-the-line equipment and parts, ready to...
GenAlpha TechnologiesFeb 123 minBlogWhy eCommerce Is Essential for Building Customer LoyaltyImagine this scenario: You're a company that has built a solid relationship with your buyers. They love your products and frequently...