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GenAlpha Resources
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The B2B eCommerce Show: Women Leading in B2B eCommerce
GenAlpha's CEO, Kris Harrington, joins the inaugural Women in B2B eCommerce  episode of the B2B eCommerce Show from the B2B eCommerce Association to talk with host Sarah Falcon and fellow guests Samantha Schwartz and Marta Dalton about their paths in digital commerce. They share honest stories about breaking into the industry, navigating male-dominated environments, and building confidence and leadership styles that feel true to who they are. The conversation also looks ahea
GenAlpha Technologies
Nov 191 min read


Why Manufacturers and Distributors Can’t Afford to Be Invisible in the Age of Generative AI
Discover why manufacturers and distributors must adapt to generative AI to stay visible. Learn how manufacturers and distributors can thrive.
GenAlpha Technologies
Nov 183 min read


How Manufacturers and Distributors Can Win in 2026 With Digital Self-Service
Unlock success in 2026 with digital self-service. Learn how manufacturers and distributors can leverage digital self-service to thrive.
GenAlpha Technologies
Oct 74 min read


It’s Budget Season – Don’t forget these 5 items when budgeting for eCommerce in 2026!
Manufacturers and distributors are increasingly recognizing that time is of the essence when it comes to enhancing their digital...
GenAlpha Technologies
Oct 23 min read


GenAlpha Announces New Partnership with VIPAR Heavy Duty
September 23rd, Brookfield, Wis — GenAlpha Technologies is proud to announce a new strategic partnership with VIPAR Heavy Duty, a premier...
GenAlpha Technologies
Sep 232 min read


Thinking About Opening a New Location? Why Not Online?
Thinking about opening a new location? Discover why an online presence is crucial for reaching more customers. Explore the benefits of opening a new location online.
GenAlpha Technologies
Sep 52 min read


ERP Change Without Customer Disruption
CLIENT OVERVIEW Industry: Specialty Vehicle Manufacturer Customer Base: Global network of dealers and internal business units Specialty:...
GenAlpha Technologies
Sep 33 min read


5 Distractions Keeping Equipment & Parts Companies from Growing in 2025 (And Why They Can’t Wait Any Longer)
Discover how smart manufacturers are boosting Dealer Loyalty by simplifying parts processes. Improve Dealer Loyalty and grow your business now!
GenAlpha Technologies
Aug 53 min read


How Smart Manufacturers Are Winning Dealer Loyalty Through Parts
Discover how smart manufacturers are boosting Dealer Loyalty by simplifying parts processes. Improve Dealer Loyalty and grow your business now!
GenAlpha Technologies
Jul 82 min read
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