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Celebrating Digital Excellence: Honoring Grote Industries and TICO for B2B eCommerce Innovation
Brookfield, WI —GenAlpha Technologies is proud to share that two customers, Grote Industries (Grote) and Terminal Investment Corporation (TICO) , were recently named finalists for the B2B eCommerce Awards at B2B eCommerce World Americas 2025. This recognition highlights the growth, innovation, and digital leadership each organization has demonstrated through their Equip360 webstores. Grote, a global manufacturer and distributor of safety systems for automotive and heavy-dut
GenAlpha Technologies
Dec 2, 20252 min read


The B2B eCommerce Show: Women Leading in B2B eCommerce
GenAlpha's CEO, Kris Harrington, joins the inaugural Women in B2B eCommerce episode of the B2B eCommerce Show from the B2B eCommerce Association to talk with host Sarah Falcon and fellow guests Samantha Schwartz and Marta Dalton about their paths in digital commerce. They share honest stories about breaking into the industry, navigating male-dominated environments, and building confidence and leadership styles that feel true to who they are. The conversation also looks ahea
GenAlpha Technologies
Nov 19, 20251 min read


Why Manufacturers and Distributors Can’t Afford to Be Invisible in the Age of Generative AI
Discover why manufacturers and distributors must adapt to generative AI to stay visible. Learn how manufacturers and distributors can thrive.
GenAlpha Technologies
Nov 18, 20253 min read


How Manufacturers and Distributors Can Win in 2026 With Digital Self-Service
Unlock success in 2026 with digital self-service. Learn how manufacturers and distributors can leverage digital self-service to thrive.
GenAlpha Technologies
Oct 7, 20254 min read


It’s Budget Season – Don’t forget these 5 items when budgeting for eCommerce in 2026!
Manufacturers and distributors are increasingly recognizing that time is of the essence when it comes to enhancing their digital...
GenAlpha Technologies
Oct 2, 20253 min read


GenAlpha Announces New Partnership with VIPAR Heavy Duty
September 23rd, Brookfield, Wis — GenAlpha Technologies is proud to announce a new strategic partnership with VIPAR Heavy Duty, a premier...
GenAlpha Technologies
Sep 23, 20252 min read


Thinking About Opening a New Location? Why Not Online?
Thinking about opening a new location? Discover why an online presence is crucial for reaching more customers. Explore the benefits of opening a new location online.
GenAlpha Technologies
Sep 5, 20252 min read


ERP Change Without Customer Disruption
CLIENT OVERVIEW Industry: Specialty Vehicle Manufacturer Customer Base: Global network of dealers and internal business units Specialty:...
GenAlpha Technologies
Sep 3, 20253 min read


5 Distractions Keeping Equipment & Parts Companies from Growing in 2025 (And Why They Can’t Wait Any Longer)
Discover how smart manufacturers are boosting Dealer Loyalty by simplifying parts processes. Improve Dealer Loyalty and grow your business now!
GenAlpha Technologies
Aug 5, 20253 min read
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