OEM, Specialty Vehicle & Aftermarket Services
Prior to founding GenAlpha, key members of our team were Original Equipment Manufacturer (OEM) leaders and have extensive manufacturing experience. In these positions, their responsibilities centered on maximizing customer satisfaction and growing the aftermarket business.
There is no B2B manufacturing challenge too complex for us to solve. We help shape your product and aftermarket parts future by combining our deep business insights with the understanding of how technology will impact market share and revenue growth.
eCommerce Readiness Assessment
eCommerce Readiness Assessment is our initial consultation and engagement offering designed to provide a manufacturer, distributor, or dealer with an analysis of their business in regards to preparedness of all areas of operations impacted when launching an eCommerce website.
Our data cleansing process follows best practices to make the most out of your existing manufacturing data set and provide the ability to showcase bill of material (BOM) data in an eCatalog.
GenAlpha has developed a group of partners that are able to assist all facets of a manufacturers, distributors, or dealers business and specific eCommerce operations.
The Ultimate Playbook: To Winning In The Aftermarket white paper designed to provide strategies that will help you evaluate your current aftermarket performance and determine if it is time to tweak or change how you are managing your business.