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Humphrey Service Parts Expands Customer Access with Launch of New eCommerce Platform
Client Overview Company: Humphrey Service Parts Industry: Industrial & Automotive Parts Distribution Headquarters: Milwaukee, Wisconsin Customer Base: Regional dealer network Previous System: Manual order tracking and support Preparing for Digital Transformation Even before launching eCommerce, Humphrey had taken important steps to modernize operations. As a member of VIPAR Heavy Duty, they had access to an established product information management (PIM) system, ensurin

GenAlpha Technologies
1 day ago2 min read


Award Recognition Fueled by a Relentless Focus on Product Data Excellence
Client Overview Company: Grote Industries Industry: Vehicle Safety Systems and LED Lighting Headquarters: Madison, Indiana Global Reach: Serving customers worldwide across heavy-duty aftermarket, OEMs, and international distribution Digital Focus: Centralized PIM and next-generation product data strategy B2BEA Award Finalist: A Testament to Digital Leadership Grote Industries, a global leader in vehicle lighting and safety systems, was named a finalist for the prestigiou

GenAlpha Technologies
Dec 22, 20253 min read


ERP Change Without Customer Disruption
CLIENT OVERVIEW Industry: Specialty Vehicle Manufacturer Customer Base: Global network of dealers and internal business units Specialty:...

GenAlpha Technologies
Sep 3, 20253 min read


Your Digital Advantage in Safety Compliance: Equip360 in Action
The Challenge Today, manufacturers/sellers have a legal obligation to provide warnings about product dangers that become known after the...

GenAlpha Technologies
Jun 24, 20252 min read


GenAlpha & Mavenoid: Elevating Customer Support with AI
Customer expectations for fast, reliable, and intuitive support have never been higher. To meet these demands, GenAlpha has integrated...

GenAlpha Technologies
Apr 11, 20252 min read


Customer Success Story: Tiger Mowers
Industry: Manufacturing (Boom, Flail, and Rotary Mowers) Solution: Equip360 Interactive Parts manuals 81,000+ Products Sold Online 300+...

GenAlpha Technologies
Jul 2, 20242 min read


Customer Success Story: M-B Companies
Industry: Commercial and Industrial Equipment Manufacturer Solution: Interactive Parts manuals 2,422 Equipment Parts Manuals 72%...

GenAlpha Technologies
Apr 22, 20242 min read


Customer Success Story: Broce Broom
Family-owned, Broce Manufacturing, is the leading producer of construction and industrial-style street sweepers, with dealers in over 100...

GenAlpha Technologies
Feb 16, 20222 min read


Customer Success Story: TICO
In the 1970s Terminal Investment Corporation (TICO) noticed an opportunity to alleviate operating inefficiencies in port operations. In...

GenAlpha Technologies
Oct 31, 20212 min read
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