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Your Digital Advantage in Safety Compliance: Equip360 in Action


Image of the Mavenoid solution with the Mavenoid and GenAlpha logos.

The Challenge


Today, manufacturers/sellers have a legal obligation to provide warnings about product dangers that become known after the product has been sold and distributed. The concept is known as a “post-sale-duty to warn,” and it is an integral part of product liability law.


Cases related to product liability litigation have been on the rise.  In fact, according to a 2024 report by Husch Blackwell, product liability cases accounted for 38% of large jury verdicts, often being referred to as "nuclear verdicts," with awards exceeding $10 million.


The Solution


With product liability cases on the rise, manufacturers continue to look for ways to limit exposure and risk. A digital solution such as Equip360 is a great way to publish and maintain information related to your products in real-time.


Equip360 has been meticulously designed to serve as a comprehensive platform for all things related to a manufacturer and its products. As customers become well established, it becomes second nature for them to navigate to Equip360 for all types of content, including safety and liability details. Utilizing the wide range of tools provided, manufacturers can make product liabilities known with great effectiveness.


Implementation of Robust Post-Market Surveillance 


  1. Develop a Post-Sale Warning and Notification Plan

  2. Engage Legal and Compliance Teams Early

  3. Design your plan in a way that is practical and effective.  

  4. Ensure your warnings are comprehensive and instructions are clear

  5. Maintain your product's digital representation

  6. Maintain your associated physical documentation

  7. Prepare for Voluntary or Involuntary Recalls

  8. Incorporate product liability into product registration and the selling process


Equip360 System Administrators have full control over the content they provide for products sold. Product warnings can be implemented with great effect via quality product descriptions, SKU details, and industry-recognized icons/symbols. Safety content can also be embedded into product documentation and videos as well, attached and available where your customers browse products regularly.


For the most critical safety announcements and recalls, Equip360’s homepage can be utilized quickly and loaded with notifications in real-time, keeping dealers and end users updated instantly.


Product Registration & Warranty


As companies become aware of product-specific safety warnings, it can be important that these notices be incorporated into product registration.  Equip360’s warranty module has been designed in a way that allows manufacturers to update their registration policies at any time.  


Of equal importance, the registration process allows manufacturers to obtain confirmation that the dealer/users were informed at the time of sales. With access to the documentation on the site, the dealer can show, print, and provide all the latest information that you make available.


Service bulletins and product recalls can also be published effectively via Equip360 for specific product lines, models, or ranges of serial #’s.


Equip360 streamlines and accelerates access to product safety information both at checkout and after purchase, enabling manufacturers to respond swiftly and confidently to evolving product liability requirements.


In Summary


Facing rising product liability risks, manufacturers need a smarter way to meet post-sale warning obligations. Equip360 offers a powerful digital solution to manage safety alerts, recalls, and documentation in real time. With tools for product registration, warranty updates, and instant notifications, Equip360 helps reduce legal exposure while keeping dealers and customers informed quickly, easily, and effectively.

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