GenAlpha TechnologiesNov 8, 20213 minBlogHow Product Information can Transform eCommerce for ManufacturersDigital transformation has made its way to every industry, and manufacturing is no different. Customers bring with them enhanced...
GenAlpha TechnologiesMar 17, 20213 minBlogDetermining Readiness for eCommerce: Product Data ManagementThe most valuable first step in any eCommerce endeavor is to have good product data and product organization. The goal is to ensure that...
GenAlpha TechnologiesFeb 11, 20214 minBlogManaging Your Product Data: The Do’s and Don’tsProviding product data is extremely important for customers, it can be a barrier that helps or hinders the buying process. The goal of...
GenAlpha TechnologiesOct 8, 20204 minBlogFive Ways for Manufacturers to Improve Conversion RatesYour marketing team has been busy getting traffic to your eStore. Now the real work begins. How do you translate traffic to transactions...