Digital Self-Service: The Key to Staying Competitive in Today's Digital-First World
The most important reason original equipment manufacturers (OEMs) need to implement digital self-service technologies now is because we...
top of page
GenAlpha Resources
Discover the most relevant trends, insights, and best practices to help OEMs and aftermarket organizations empower their business.
Search
GenAlpha Technologies
- Jan 20, 2023
- 5 min
4 Steps for OEMs to Grow Their Dealer Sales
The most significant way to grow your dealer sales is to ease the process of doing business with you. Dealers have lots of options. And...
GenAlpha Technologies
- Jan 17, 2023
- 2 min
Kris Harrington — CEO Announcement
January 10, 2023, Brookfield, Wis— GenAlpha Technologies is excited to announce they’ve appointed a new Chief Executive Officer, Kristina...
GenAlpha Technologies
- Dec 16, 2022
- 3 min
Recession Yes or No? 3 Reasons Not to Ignore your Aftermarket Services
It’s impossible to know what the future will hold for the manufacturing industry. The last few years have demonstrated how quickly things...
GenAlpha Technologies
- Dec 5, 2022
- 4 min
Start Your Digital Commerce Journey with a Dealer Portal: 5 Benefits for Manufacturers
Digital sales continue to grow in the manufacturing industry. They increased by 18.4% last year to $543.25 billion, and this is a trend...
GenAlpha Technologies
- Nov 18, 2022
- 2 min
Gradall Industries, LLC Awards GenAlpha Contract for Development of New eStore—Set to Launch Soon
GenAlpha Technologies is implementing their Equip360 Digital Platform for two Gradall Industries, LLC product lines—Gradall hydraulic...
GenAlpha Technologies
- Nov 16, 2022
- 4 min
Online Tools for Your Aftermarket? 10 Time-Saving Reasons to Enable Digital Self-Service — Part 2
This is the second part of a two-part blog series. Make sure to read Part 1, if you haven’t had the chance. We’ve already highlighted...
GenAlpha Technologies
- Nov 7, 2022
- 2 min
GenAlpha Announces New Partnership with MARKT-PILOT
October 31, 2022, Brookfield, Wis— GenAlpha Technologies and MARKT-PILOT have entered a strategic partnership. MARKT-PILOT helps OEMs...
GenAlpha Technologies
- Nov 1, 2022
- 2 min
GenAlpha Announces Partnership with BAM!
October 14th, 2022, Brookfield, Wis— GenAlpha Technologies has partnered with BAM!, a digital asset management and mobile sales...
GenAlpha Technologies
- Oct 31, 2022
- 2 min
Alamo Group Texas is Implementing GenAlpha’s Equip360 Digital Platform
Alamo Group Texas will be launching Equip360 to provide both their dealers and customers with an optimized digital experience and...
GenAlpha Technologies
- Oct 27, 2022
- 2 min
Tiger Mowers Selects GenAlpha’s Digital Platform Equip360
Equip360 will help Tiger to grow their online business through an optimized digital experience, an intuitive interface, and enhanced...
GenAlpha Technologies
- Oct 19, 2022
- 4 min
Online Tools for Your Aftermarket? 10 Time-Saving Reasons to Enable Digital Self-Service — Part 1
For OEMs, supporting equipment over its full product lifecycle is no easy task. There are numerous activities over the course of...
GenAlpha Technologies
- Sep 13, 2022
- 4 min
3 More Reasons Why OEMs Should Start Their Digital Journey
The manufacturing world has seen many ups and downs in the last few years. But there are promising signs that the industry is growing and...
GenAlpha Technologies
- Sep 12, 2022
- 5 min
The Incredible Opportunity to Capitalize on eCommerce
Optimizing your website, support operations, and management software can help you land more sales and claim more market share. The fact...
Kevin Heisler
- Sep 7, 2022
- 3 min
The Role of Analytics in eCommerce
What is eCommerce Analytics? As we continue to shift to a digital world, more and more of our business processes will occur on digital...
Equip360
eCommerce
Interactive Parts Manuals
Analytics
Warranty
RMA
Product Configurator
Customer Portal
Dealer Portal
Copyright © 2024 GenAlpha Technologies, LLC. All Rights Reserved. Privacy Policy
bottom of page