GenAlpha TechnologiesAug 3, 20222 minAnnouncementsGenAlpha Announces Partnership with BalanceJune 28th, 2022, Brookfield, Wis.— GenAlpha Technologies has entered into a strategic partnership with Balance. Balance is a payments...
GenAlpha TechnologiesAug 1, 20222 minAnnouncementsGenAlpha Announces Partnership with TerralinguaJuly 29th, 2022, Brookfield Wis.— GenAlpha Technologies has entered into a strategic partnership with Terralingua. Terralingua is a...
GenAlpha TechnologiesJul 15, 20221 minPodcastThe Hard Truth About B2B eCommerce PodcastLeveraging B2B eCommerce to Sell Parts as a Manufacturer Show Notes Kristina Harrington is the President of Gen Alpha, a B2B eCommerce...
GenAlpha TechnologiesJul 8, 20221 minVideoWomen in ERP: July 2022Show Summary Women in ERP is a monthly show hosted by Kris Harrington and Sarah Scudder that highlights different women in the ERP...
GenAlpha TechnologiesJun 30, 20222 minBlog5 Steps for eCommerce Success: Step 3: Uncover Product and Customer Insights – AnalyticsHaving an eCommerce site is an important step toward long-term success, but without being able to analyze the site it will never reach...
GenAlpha TechnologiesJun 30, 20223 minBlog5 Steps for eCommerce Success: Step 4 – Acting on your InsightsWe talked about why analytics are so important in Step 3, but the real value comes when you do something with your data. For many...
GenAlpha TechnologiesJun 30, 20222 minBlog5 Steps for eCommerce Success: Step 5 – Revenue GrowthYou’ve accomplished all 4 steps, and now it’s time for the final one—revenue growth. Growth in Revenue comes once you have a deeper...
GenAlpha TechnologiesJun 30, 20223 minBlog5 Steps for eCommerce Success: Step 2 – Implement eCommerceAfter you’ve completed the work of identifying the needs of your customers, it is important to put the physical infrastructure behind...
GenAlpha TechnologiesJun 30, 20223 minBlog5 Steps for eCommerce Success: Step 1- Defining the Customer JourneyWhen it comes to eCommerce, there are really two key stakeholders, the customers who buy products and services online, and the businesses...