Sales teams in manufacturing and distribution work in one of the most complex selling environments out there. Between intricate product...

Launching an eCommerce site is an exciting step toward modernizing your business and making it easier for customers to order equipment...

Uncertain times call for smart decisions. For parts and service leaders, pausing digital self-service solutions could mean falling behind.

Digital tools designed specifically for manufacturers simplify processes and strengthen the bond between manufacturers and dealer networks.

To remain competitive in the ever-evolving business landscape, manufacturers and distributors must embrace change. In 2025, integrating...

The MFG Connector is a podcast focused on advancing the manufacturing industry, diving into groundbreaking innovations shaping the...

Key tips to guide your organization through the pricing process and insights on how an eCommerce portal can support pricing optimization.

About the Podcast A BROADcast for Manufacturers is a show hosted by three manufacturing experts who want to share their diverse...

Industry: Manufacturing (Boom, Flail, and Rotary Mowers) Solution: Equip360 Interactive Parts manuals 81,000+ Products Sold Online 300+...

Exploring the current state of B2B eCommerce, and how manufacturers and distributors can make sure they’re set up for digital success.

The 2024 AEM Product Safety & Stewardship Conference and Product Liability Seminar took place at the Crowne Plaza Chicago O'Hare in...

This blog post is from GenAlpha partner, Sam Klaidman, Founder and Principal Advisor of Middlesex Consulting. At Middlesex Consulting...

GenAlpha's CEO, Kristina Harrington, appeared on a recent episode of dojo live. Dojo live is a show that brings together influential...

Kris and Brian—two B2B eCommerce and manufacturing veterans—teamed up to ensure manufacturers have the knowledge and resources they need...

It’s impossible to know what the future will hold for the manufacturing industry. The last few years have demonstrated how quickly things...

Digital sales continue to grow in the manufacturing industry. They increased by 18.4% last year to $543.25 billion, and this is a trend...

Leveraging B2B eCommerce to Sell Parts as a Manufacturer Show Notes Kristina Harrington is the President of Gen Alpha, a B2B eCommerce...

Episode Summary In this episode, you hear from Kristina Harrington, Founder, President and COO of GenAlpha Technologies. Kristina...

Show Summary Women in ERP is a monthly show hosted by Kris Harrington and Sarah Scudder that highlights different women in the ERP...

Learn how to streamline the ordering process after setting up your digital sales channel. SUBSCRIBE: YouTube | Apple Podcasts | Google...