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Determining Readiness for eCommerce: Evaluating Your Sales Operations Management Strategy
B2B eCommerce requires an organized sales structure that can adequately manage the intricacies of each step of the selling process....

GenAlpha Technologies
Mar 15, 20213 min read


Determining Readiness for eCommerce: Understanding Your ERP and Integration Capabilities
The first step in defining your manufacturing company’s eCommerce strategy is evaluating your solution’s enterprise resource planning...

GenAlpha Technologies
Mar 12, 20213 min read


3 Strategies for Ensuring eCommerce Launch Success
We’d all like to believe that “If you build it, they will come,” but it’s not that simple when it comes to launching and growing a B2B...

GenAlpha Technologies
Dec 17, 20207 min read


Five Crucial eCommerce Metrics for Manufacturers
Monitoring performance is the lifeblood of any business. A business cannot adjust or make improvements without having a solid process of...

GenAlpha Technologies
Sep 30, 20205 min read


Manufacturers: Motivate Your Sales Teams to Embrace eCommerce
This is an original article published by DigitalCommerce360.com, on July 20, 2020. There’s no reason for eCommerce to threaten a sales...

GenAlpha Technologies
Jul 20, 20204 min read


How Manufacturers Can Capitalize on B2B eCommerce Amid Disruption
Manufacturers are finding new sales opportunities and additional ways to serve customers despite continued disruption. The ongoing...

GenAlpha Technologies
Apr 19, 20204 min read


7 Features Driving the Best B2B eCommerce Experience
A significant area of concern when redesigning or creating a B2B eCommerce site is establishing which features are necessary to provide...

GenAlpha Technologies
Apr 6, 20205 min read


The Secret to eCommerce Success for Manufacturers
Over the past several years, the explosion of the consumer eCommerce economy has been impossible to ignore. The transition from...

GenAlpha Technologies
Apr 26, 20194 min read


How to Grow Your Aftermarket Business by 50%
If yours is like many Original Equipment Manufacturing (OEM) organizations, your aftermarket product, and service provisions represent an...

GenAlpha Technologies
Jan 12, 20192 min read
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