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GenAlpha Resources
Discover the most relevant trends, insights, and best practices to help OEMs and aftermarket organizations empower their business.
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GenAlpha Technologies
Jan 4, 20243 min read
Fueling Aftermarket Growth: The Role of Interactive Parts Manuals
Picture this: You're a service technician in a rush to secure critical parts for a piece of machinery. In the past, this meant flipping...


GenAlpha Technologies
Dec 6, 20232 min read
5 Product Data Management Best Practices for OEMs and Aftermarket Parts Teams
Efficient management of product data is crucial for the success of Original Equipment Manufacturers (OEMs) and aftermarket parts teams....


GenAlpha Technologies
Nov 15, 20233 min read
6 Reasons OEMs Can't Afford to Ignore Configure Price Quote Solutions
The manufacturing industry is constantly evolving, and staying ahead of your competitors requires precision, efficiency, and...


GenAlpha Technologies
Oct 11, 20233 min read
Leverage Technology to Improve your Warranty & RMA Processes
In the current fast-paced manufacturing industry, original equipment manufacturers (OEMs) prioritize optimizing operations and improving...


MacKay & Company
Oct 4, 20236 min read
The Economy
This blog post is from GenAlpha's partner, MacKay & Company. Since launching in 1968, MacKay & Company has specialized in marketing...


TradeCentric
Sep 18, 20233 min read
Conquering the B2B eCommerce Challenges of Last Mile Purchasing
This blog post is from GenAlpha's partner, TradeCentric. TradeCentric transforms the way businesses do business by enabling PunchOut,...


John Blodgett
Sep 13, 20233 min read
Enjoy normal. It doesn't come around all that often.
This blog post is from GenAlpha's partner, MacKay & Company, written by John Blodgett. MacKay & Company specializes in marketing research...


GenAlpha Technologies
Sep 7, 20232 min read
Why Manufacturers Can't Ignore Digital Tools in 2024
In order to remain competitive as the business landscape continues to evolve, it's absolutely necessary for manufacturers to keep up....


TradeCentric
Sep 5, 20234 min read
5 Benefits of Punchout Catalogs for B2B eCommerce Businesses
This blog post is from GenAlpha's partner, TradeCentric. TradeCentric transforms the way businesses do business by enabling PunchOut,...


GenAlpha Technologies
Aug 17, 20234 min read
Unlocking Your Manufacturing Potential: The Transformative Power of Product Configurators for OEMs
The landscape of manufacturing is undergoing a remarkable transformation, and embracing this evolution is no longer a choice, but a...


John Buglino
Aug 8, 20234 min read
How Manufacturing Scheduling Software Enhances Operational Efficiency
This blog post is from a GenAlpha partner, Optessa. Optessa is a leader in planning and scheduling optimization software with...


TradeCentric
Aug 1, 20236 min read
PunchOut Catalog: What It Is and How It Works
This blog post is from GenAlpha's partner, TradeCentric. TradeCentric transforms the way businesses do business by enabling PunchOut,...


Sam Klaidman
Jul 18, 20234 min read
Why Every OEM Needs an On-Call SWAT Team
This blog post is from GenAlpha partner, Sam Klaidman, Founder and Principal Advisor of Middlesex Consulting. Middlesex Consulting helps...


GenAlpha Technologies
Jul 11, 20234 min read
Crafting a Strong Business Case for eCommerce: What Manufacturers Need to Know
In today's digital age, eCommerce has become an essential tool for businesses across industries. For original equipment manufacturers...


GenAlpha Technologies
Jun 29, 20233 min read
Double Entry vs. Customer Benefits: Debunking the eCommerce Myth for Manufacturers
Manufacturers in the B2B industry often struggle with simplifying the ordering process for their customers and dealers. However,...


John Buglino
Jun 23, 20233 min read
Transforming Your Business with Production Planning Software
This blog post is from a GenAlpha partner, Optessa. Optessa is a leader in planning and scheduling optimization software with...


GenAlpha Technologies
May 18, 20233 min read
How Can I Simplify the Order Process for Technical Products?
In today's fast-paced world, customers are seeking the fastest and safest ways to get their job done efficiently. For OEM and aftermarket...


GenAlpha Technologies
May 17, 20235 min read
How Much Does an eCommerce Website Cost? Unveiling the True Value for Manufacturers
In today's digital age, eCommerce has become a crucial avenue for businesses to expand their reach and boost sales. However, many...


GenAlpha Technologies
Apr 12, 20233 min read
Moving Away from an Order-Taking Culture: 5 Strategies for OEM and After-Sales Leaders
In today's dynamic business environment, staying competitive requires a more dynamic approach to utilizing your organization's valuable...


GenAlpha Technologies
Mar 16, 20233 min read
OEMs: Shift Your Aftermarket Strategy from Reactive to Proactive
Original equipment manufacturers (OEMs) make various efforts to reach a larger market segment and grow their businesses for increased...
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